Best marathon Burger Grand Opening Honors Nipsey Hussle’s

The Marathon (Brand) is celebrating the entrepreneurial legacy of the late, great Nipsey Hussle with the official Grand Opening of Marathon Burger, the gourmet smashburger concept located at 7507 Melrose Avenue in Los Angeles, CA’s world-famous Melrose Avenue corridor. Founded in 2024 by The Marathon (Brand), Marathon Burger sees The Marathon (Brand) expanding the GRAMMY® Award-winning artist’s bold vision even further with its first-ever restaurant concept, once again uniting the Los Angeles community with high quality product and innovative commercial enterprise. Marathon Burger will celebrate the official opening of its fully remodeled indoor diner on Saturday, March 1st with an official ribbon cutting ceremony at 12pm PST. 

“The Marathon team is excited to expand the brand into the restaurant industry here in LA,” says The Marathon (Brand) team. “When Nipsey birthed The Marathon (Brand), launching it with The Marathon mixtape in 2010, the goal was always to enterprise this into a full lifestyle brand – music, fashion, food/hospitality, and entertainment. This is another step towards reaching Hussle’s vision.”

Marathon Burger – which sits on the northwest corner of Melrose Avenue and Gardener Street, mere blocks away from The Marathon (Rooftop), a boutique clothing store available for private shopping appointments HERE – boasts a creative menu for all dietary options based around gourmet smashburgers, wings, fries, milkshakes, and more. Highlights include the signature Marathon Burger, comprised of two mouth-watering Wagyu beef patties smashed with grilled onions, served on a toasted brioche bun and topped with gourmet Fresno Peppers, house made pickles, American cheese, ketchup, mustard and Marathon Burger’s irresistible Secret Sauce.  

The arrival of Marathon Burger was first marked last fall with a special pop-up celebrating the 25th anniversary of SpongeBob SquarePants, presented in collaboration with Off The Menu, Nickelodeon, and Paramount Plus and featuring its “Krabby Patty Kollab,” a custom-crafted take on the beloved cartoon’s iconic Krabby Patty.

The Grand Opening of Marathon Burger kicks off what looks to be a milestone year for Hussle’s landmark The Marathon (Brand), with Hussle’s non-profit Neighborhood Nip Foundation once again participating as an official charity partner in the 2025 Los Angeles Marathon presented by ASICS. A participating team of 15 or more is being sponsored by The Marathon Clothing (TMC), Marathon Burger, The Marathon Water, and Puma. The 40th running of the Los Angeles Marathon presented by ASICS takes place in Los Angeles on March 16, 2025. All funds raised will support the rebirth of the Nipsey Hussle Plaza, the Neighborhood Nip Foundation’s headquarters located at 3420 W. Slauson Ave., the original location of The Marathon Store. Last year’s inaugural partnership saw a team of over 60 runners raise more than $100K for the Neighborhood Nip Foundation. Hussle’s desire to give back to his community and support those in need has inspired The Neighborhood Nip Foundation to sponsor individuals who are not able to afford the fees that come with running the marathon.

ABOUT NIPSEY HUSSLE

Ermias “Nipsey Hussle” Asghedom founded his record label, All Money In, in 2008, and burst on the scene with a trilogy of ground-breaking mixtapes, Bullets Ain’t Got No Names. In 2010, Hussle dropped critically acclaimed mixtape, The Marathon, deemed one of XXL’s “100 Best Mixtapes of 2010.” In 2011, Hussle released The Marathon Continues followed in 2013 by Crenshaw, the latter of which morphed into a media sensation when 1000 first-edition CDs priced at $100 each sold out in less than 24 hours at the first Proud 2 Pay pop-up in Los Angeles’ Fairfax district.

A year later, Hussle embarked on the Crenshaw Tour before releasing Mailbox Money. This time, the budding entrepreneur offered a limited-edition run of 100 physical copies priced at $1000 each, all of which sold out instantly. After creating a weekly #MarathonMonday series, Hussle released the 17-track Slauson Boy 2 in 2016. The rapper later teamed with hip-hop peer YG for the landmark single, “FDT (F*** Donald Trump),” praised by the Los Angeles Times as “the most prophetic, wrathful and unifying protest song of 2016.”

Hussle announced his partnership with Atlantic Records in 2017, releasing his label debut album, Victory Lap, to worldwide popular success, critical applause and a “Best Rap Album” nomination at the 2019 GRAMMY® Awards. The following year saw Hussle awarded posthumous GRAMMY® Awards for “Best Rap Performance” for his own “Racks In The Middle (Feat. Roddy Ricch & Hit-Boy)”) and “Best Rap/Sung Performance” for DJ Khaled’s “Higher (Feat. Nipsey Hussle, John Legend).”

Hussle’s creative vision wasn’t limited to his roles as an artist and label executive. The savvy businessman created The Marathon Clothing (TMC) brand in 2009, then years later remodeled and opened his first flagship smart store in 2017 in his beloved Crenshaw District. The owner of several other successful business ventures including The Marathon Agency and SC Commercial Ventures, Hussle also launched Vector90, a STEM (Science, Technology, Engineering, Math) initiative for Crenshaw neighborhood youth in 2018, the first in a planned chain of STEM academies within other inner cities, such as Atlanta, Baltimore and Washington, D.C. 2022 saw the long-awaited grand opening of The Marathon (Collective), a premier THC and CBD retail store at 7011 Canoga Ave. Since his passing Nipsey Hussle’s family has continued his work with the Neighborhood Nip Foundation. The foundation’s headquarters will be located in Nipsey Hussle Plaza at 3420 W. Slauson Ave., the original location of The Marathon Store. The Neighborhood Nip Foundation will serve as a community center for elementary through high school level students including access to studio equipment for budding music enthusiasts as well as homework assistance and exclusive access to The Marathon store, Steve’s Barbershop and more. The Neighborhood Nip Foundation slated to launch youth programming later this year. For more information, or to make a donation, please visit neighborhoodnipfoundation.com.